How to Read The Forces of Collaborative Creativity: A practical guide to creative teamwork in the healthcare business DOC
Collaborative Creativity is a powerful methodology for groups that uses short bursts of creative challenges to help people go beyond rational/conscious thinking and uncover, with constructive consequences, the emotional/irrational sphere that influences behaviour. Specifically developed for healthcare companies, Collaborative Creativity has been successfully utilized with internal and external stakeholders to reveal insights, nurture innovation and improve collaboration. Because the power of creativity lies as much in the creative process as in the output of ideas.This book will introduce you to:-The eight principles of Collaborative Creativity-The practical applications and relative benefits of Collaborative Creativity-Moderation guidelines for Collaborative Creativity sessions-Examples of Collaborative Creativity exercisesPeter Comber is the inventor of the Collaborative Creativity methodology and founding partner of Atstrat, a company providing Collaborative Creativity services to the healthcare industry.An expert in applied creativity, with 35 years of professional experience that also includes a deep understanding of qualitative research, strategic planning and international marketing and management, Peter has unique practical knowledge of the power of group creativity.
